Plans are already known to reduce emissions, but the novelty of the proposed Branson is willing to fix the wrong that has been done. The idea is to find a method to remove at least one billion tonnes of carbon per year.

Branson says to make this decision decisively influenced by his wife, “there are lots of bright minds out there. Surely someone comes up with some solution, “and the pessimistic view of the chemist James Lovelock, the ideologue of the Gaia hypothesis.

S.O.S. scientists and brains on the planet …